Essential Tools for Freelancers

Blog post description.

4/12/20253 min read

Freelancers often juggle multiple tasks, from managing projects to handling finances. Utilizing the right tools can streamline these processes, enhancing productivity and efficiency. Below is a curated list of essential tools that cater to various aspects of freelancing:

Key Takeaways

  • ✅ Freelancers often waste hours switching between apps. The right tools simplify work.

  • 🧾 Invoicing, time tracking, project management, and writing support are non-negotiables.

  • 💡 Tools like Toggl, Canva, and QuickBooks help you earn more while working less.

  • 📆 Scheduling tools like Calendly eliminate back-and-forth emails completely.

  • 💬 You’ll communicate faster and better with Slack and Google Drive.

  • 🛠️ Using tools designed for freelancers avoids burnout and disorganisation.

1. Time tracking isn't optional anymore: why Toggl is basically a must-have

Ask yourself: how much time do you think you spend working... and how much time do you actually work? Most people lie to themselves by accident.

With Toggl:

  • You hit start and stop like a stopwatch, that's it.

  • It shows you where your hours are actually going.

  • It gives you exportable reports, which clients actually like.

I once thought I was working 6 hours a day. Toggl told me it was 3.5. Brutal. But then I started billing more accurately. And hey, turns out clients respect clean reports more than vague estimates.

2. Asana doesn’t just manage projects, it manages your brain

There's this weird thing where freelancers say, "I don’t need project management software, I’m just one person." Nah. Wrong.

Asana keeps:

  • Your priorities clear

  • Your deadlines real

  • Your inbox less terrifying

Instead of letting your brain remember things (which it won’t), Asana just lays it out. You can:

  • Assign tasks to yourself or clients

  • Break projects down into parts

  • See everything in one dashboard

And yeah, the mobile app isn’t terrible either. Bonus.

3. Invoicing clients without QuickBooks is pain you don’t need

If you’re still making PDF invoices manually... stop that. You’re not a Victorian-era accountant.

QuickBooks lets you:

  • Auto-generate branded invoices

  • Track which ones have been paid

  • Auto-remind clients without you nagging

It also sorts out your expenses. Just upload a receipt. Done. Tax time becomes way less horrific.

Plus, banks integrate with it. That means:

  • You track business income

  • You categorise expenses with 3 clicks

  • You can actually see profit and loss

4. Slack makes emails look like smoke signals

Long threads? "Just checking in" emails? Endless CCs? That’s a no from me.

With Slack:

  • You chat in real time

  • You can create channels for each project

  • Clients don't ghost because everything feels immediate

It’s like texting but professional-ish. And you can:

  • Share files

  • Pin messages

  • Search through conversations like a pro

If you're working with teams, this is non-negotiable. Even with clients, Slack makes you look legit.

5. Calendly means no more "what time works for you?"

Scheduling calls shouldn't feel like playing email ping-pong. Calendly fixes that.

You set your availability. Clients pick a time. That’s it.

Calendly auto-sends:

  • Calendar invites

  • Time zone conversion

  • Reminders

You don’t lift a finger after setting it up. No chasing. No confusion.

6. Canva makes you look like a designer (even if you aren’t)

Need a pitch deck? Thumbnail? Client report that looks like you tried?

Use Canva.

You get:

  • Templates that aren’t ugly

  • Drag-and-drop controls

  • Instant exports

It’s free unless you want premium stuff. But the free version does 90% of what you’ll need.

I once landed a £2k retainer based on a proposal I built in Canva in 20 minutes. True story.

7. Google Drive still wins for doc sharing, no contest

Sure, Dropbox exists. But Google Drive wins.

  • Docs are editable in real time

  • Spreadsheets for budgets

  • Slides for presentations

No version confusion. No emailing files back and forth. No “Which version is final???”

It also auto-saves. That has saved my butt more times than I care to count.

8. Writing matters. Grammarly helps you not sound like an idiot

If you’re sending messages, cold emails, writing landing pages, or just typing in general… words matter.

Grammarly helps:

  • Catch typos

  • Make tone less aggressive (or more clear)

  • Avoid dumb errors

It’s not about sounding posh. It’s about sounding human and not like you’re texting from a potato.

Install the browser plugin. It checks everything.

FAQ: Essential Tools for Freelancers

Q: What’s the most important tool for new freelancers?
A: Toggl or another time tracker. If you don’t know where your time goes, you can’t grow.

Q: Are free versions of these tools enough?
A: For most people, yes. Tools like Canva, Slack, Asana and Grammarly all have strong free tiers.

Q: Should I use a full accounting tool like QuickBooks or just a spreadsheet?
A: If you're earning consistently, QuickBooks or similar tools save more time (and money) long term.

Q: Can I replace all these with one all-in-one platform?
A: You can try platforms like Notion, but often they don’t do everything well. Mix + match works better.

Q: Do clients expect freelancers to use these tools?
A: Increasingly, yes. It shows professionalism. Plus, smoother workflows make clients want to work with you again.

Here’s a downloadable checklist for Essential Tools for Freelancers — simple, printable, and formatted so freelancers can track what they’ve set up, tested, or still need to explore - download link